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The big difference in jacket design

Designer resume:

Name: Cao Yuanyuan

Occupation: Designer of a well-known outdoor brand

"The design of jackets has always been seeking a balance between functionality and beauty," Cao Yuanyuan said, "but the embodiment of functionality is still the first factor in my design of jackets."

Ordinary clothing design is often a subjective expression of the designer's personality and thoughts, and the designer's own emotions can be subtly revealed in the work. In Cao Yuanyuan's design thinking, the design of outdoor clothing is very different from that of ordinary clothing. In addition to beauty, the design of outdoor clothing also has essential requirements for functionality, and it must closely follow the needs of outdoor enthusiasts for clothing functions. After all, a good jacket can even play a "life-saving" role in some extreme outdoor environments.

Usually, the inspiration of outdoor clothing designers is obtained through communication with consumers on the one hand, and on the other hand, the most direct way is to participate in outdoor sports in person. Experience leads to feelings, and practice leads to real design. Due to the characteristics of outdoor sports themselves, the functional embodiment of outdoor clothing is more important. During exercise, the human body generates a lot of heat and sweat evaporates a lot, which requires clothing to have good heat dissipation and breathability; the wild often encounters wind, rain, snow and fog, which requires clothing to have a certain degree of waterproof performance; outdoor sports hope to reduce the weight as much as possible, which requires clothing to be as light as possible; the wild wind is strong and the mountains are cold, which requires clothing to have windproof and warm performance... Counting these functional requirements, Cao Yuanyuan said: "At first glance, these indicators are somewhat contradictory, but we can completely solve them through the functional design of clothing and the combination of technological fabrics."

A real assault jacket must first pass the functional design, with wear-resistant layers on the shoulders and elbows; there must be a wind skirt, or windproof feet, in the middle and lower parts of the inner part to prevent wind from entering the jacket from the hem; there should be a breathable zipper under the armpit, which can be directly opened for ventilation when sweating a lot. In addition, the requirements for fabric selection are very strict, and it must have excellent waterproof, windproof and breathable properties, which requires the assault jacket to use a special fabric-Gore-Tex fabric. In addition to the basic outdoor performance, the jacket made of this fabric is soft and noiseless, suitable for a variety of activities and occasions. In terms of design, it can also be fashionable and tailored, suitable for more people.

Designer product recommendation: Northland brand Raouli Gore-tex? Men's three-wear jacket/Raoul Gore-tex? Women's three-wear jacket

Price: 3780

Product introduction:

Adopting GORE-TEX three-layer laminated fabric, it has excellent waterproof and breathable performance, provides comfortable and long-term waterproof protection, and can withstand storms for a long time; three-dimensional cutting according to ergonomic principles, it is more comfortable to wear; fleece jaw protection and mountaineering chest strap design allow you to move forward unimpeded in extreme mountaineering environments.

About Gore:

As a world-renowned outdoor fabric manufacturer, Gore was founded by Mr. Bill Gore in 1958. Since its establishment, Gore has taken the great vision of "global technological innovation" as the driving force for its survival and development. The multifunctional fabric named after the GORE-TEX? brand was listed as one of the 100 best American products in the world by Fortune magazine. GORE-TEX? fabric is widely used in the production of functional, protective and fashionable clothing and footwear products, and is therefore well-known around the world and has become a leader in outdoor sports products. Gore products represent the highest quality standards. Regardless of the final use of the product, the standard set by GORE-TEX? fabric for itself is always to become the most durable waterproof, windproof and breathable product in the world.